A Proposal for Decor De Laura — Fyxie AI
Prepared for Decor De Laura · Confidential Proposal
Creative and Elegant Event Planner and Stylist
DECORDe Laura
× Fyxie AI Proposal

From inbox
chaos to a
calendar that
books itself.

A custom CRM, a website that converts, and a quiet operating system humming behind every event you make beautiful.

For
Laura — Decor De Laura
From
Daniel Fernandez, Fyxie AI
Scope
GoHighLevel + Website + Automations
Investment
$1,000 setup · $100/mo
A note before the proposal

Laura — your business is growing fast. The problem isn't the work. It's that everything is happening in different places.

Your inquiries come through the website. Your DMs hit Instagram and TikTok. Texts come straight to your phone. Contracts and payments live in a separate tool you're still learning. And in between all of it — you're styling someone's wedding.

I'm not going to pitch you AI for the sake of AI. What you actually need is one place where every lead, message, calendar booking, contract, and payment lives together — so nothing slips through the cracks while you're hanging a 12-foot balloon arch.

That's what this proposal is about. Read on.

Daniel
Founder · Fyxie AI
The reality right now

What 20 years of growth looks like at full speed.

Missed inquiries

Website forms come in via email. By the time you see them, the bride already messaged three other decorators.

Buried DMs

Instagram, TikTok, Facebook, texts. You're juggling four inboxes on one phone — and TikTok's notifications are a mess.

A new contract tool

Learning a new platform for payments and contracts on top of running events. Another login, another monthly bill.

No nurture

The leads who don't book right away? They go cold. No follow-up sequence. No automatic check-in. Just lost revenue.

Why speed matters

Every minute you don't reply is money walking to a competitor.

21×

More likely to qualify a lead

When you respond inside 5 minutes vs. 30 minutes. Most decorators don't even open the email for hours.

MIT / InsideSales
78%

Book the first one to respond

Customers don't wait. They go with whoever replies first — even if you're the better stylist.

LeadResponseManagement
98%

SMS open rate

Texts get read in under 3 minutes. Email open rates sit around 20%. We'll auto-text every new inquiry instantly.

Mobile Marketing Association
47hr

Average lead response time

That's the industry average. The bar is on the floor. A 5-minute auto-reply puts you ahead of 95% of decorators.

Drift / InsideSales
Two decorators with identical work and pricing will produce wildly different revenue based on response speed alone. The system you use is a competitive advantage — not a back-office expense.
The fix

One hub. Everything connected.

We're consolidating your entire business into GoHighLevel — a CRM built specifically for service businesses like yours. Inquiries, messages, contracts, payments, calendar, and follow-ups all live in one place. On your phone. On your laptop. Wherever you are.

Before — five tabs, four logins

Wix Contact Form
Email Inbox
iPhone Texts
Instagram DMs
TikTok DMs
Facebook Messenger
Google Calendar
Contract Tool
Payment Processor
Spreadsheet

After — one place, one login

Form
SMS
Email
Calendar
DMs
Pay
GoHighLevel CRM

What's built for you.

Everything below is included in your one-time setup. No upsells, no surprise fees. When we hand it over, it's running on day one.

01

Custom Website

A brand-matched, mobile-first site that actually converts inquiries. Every form submission flows directly into your CRM — no more email-only contact forms. Built around your sage-and-gold aesthetic, your gallery, and your booking flow. (Your current Wix site stays live until we flip the switch.)

02

Unified Inbox

Email, SMS, Instagram DMs, Facebook Messenger, Google Business Profile messages, and web chat — all in one conversation thread per client. See every touchpoint with a customer in one screen. Reply from any channel without switching apps.

03

Instant Inquiry Response

The moment a lead fills out your form, an auto-text and email fire within seconds — branded as you, written like you. They feel heard immediately while you're still on a job site. This single automation puts you ahead of 95% of decorators.

04

Calendar + Google Sync

A booking calendar built into your site and CRM, two-way synced with your Google Calendar. Clients pick a consult time directly. No back-and-forth, no double-bookings. Reminders go out automatically.

05

Contracts + Payments — Built In

Stop paying for a separate contract tool. GoHighLevel handles e-signature contracts, deposit collection, invoicing, and recurring payments natively. One platform, one bill, one place clients pay you.

06

Lead Nurture Sequences

For leads who go quiet, an automated sequence checks in at day 2, 5, 10, and 21 — friendly, branded, on-message. Recovers bookings that would otherwise go cold without you ever lifting a finger.

07

Pipeline + Dashboard

A visual board showing every lead's stage: New → Consult Booked → Quoted → Deposit Paid → Event Done → Reviewed. You'll see exactly where the money is at any moment. On your phone.

08

Review Request Automation

Forty-eight hours after each event, a Google review link goes out automatically. Build your reputation while you sleep — Google reviews directly drive new local search traffic.

09

Mobile App + Training

Run your entire business from the GoHighLevel mobile app. I'll personally walk you through it on a recorded call so you (and anyone you hire) can use it confidently within an hour.

Optional Upgrade

Let an AI assistant handle DMs while you're styling.

Most decorators lose the most leads on Instagram and TikTok — the inquiries that land at 11pm, on weekends, during a job. The simple version of an AI receptionist solves that without overcomplicating things.

Reads the message. Answers basic questions. Drops a booking link straight into your GoHighLevel calendar. Done.

Simple AI DM Agent — what it does

  • Auto-responds to Instagram DMs 24/7 in your brand voice
  • Qualifies the inquiry (event date, budget range, service)
  • Books consultation calls directly into your GHL calendar — which syncs to Google
  • Sends a "thanks, here's a link to book a quick call" reply to TikTok DMs (TikTok's API is limited — this keeps it simple and reliable)
  • Hands off to you the moment the conversation needs a human touch
  • Every conversation logs into the client's CRM record automatically
How it rolls out

Live in 30 days — without you doing the heavy lifting.

01
Week 1

Discovery + Setup

Branding handoff, GHL account provisioned, domain connected, calendar + Google sync, payment integrations, phone number for SMS.

02
Week 2

Website Build

Custom mobile-first site designed around your gallery and brand. Inquiry form wired directly into the CRM. Pre-launch review with you.

03
Week 3

Automations + Pipeline

Auto-replies, lead nurture sequences, review requests, contract templates, payment flows, and your sales pipeline all built and tested.

04
Week 4

Launch + Training

Site goes live. Recorded walkthrough. We test every automation with real test leads. Two weeks of priority support after handoff.

The investment

Less than your contract tool.

A small fixed cost replaces what you're currently spending across multiple platforms — and starts paying for itself the first month it catches a lead you would've missed.

Core Build

Website + GoHighLevel + Automations

$1,000 one-time setup
$100/mo software + support
  • Custom-built brand-matched website
  • Full GoHighLevel CRM setup
  • Unified inbox across email, SMS, IG, FB
  • Instant auto-reply to every new inquiry
  • Booking calendar + Google Calendar sync
  • E-signature contracts + payment processing
  • Lead nurture sequences (text + email)
  • Pipeline dashboard + review automation
  • Mobile app + recorded training session
Ready, Laura?

Let's stop letting leads slip through the cracks.

A 30-minute call to walk through the build, answer questions, and show you GoHighLevel live. No pressure — just clarity.

Daniel Fernandez · Founder, Fyxie AI · Built for businesses growing faster than their tools
Made with care for Decor De Laura Fyxie AI · 2026